Page Design Elements
How you design these pages is very important. You need to know a couple of elements to give your prospects the best experience and increase your chances of selling. Today, I’ll share these elements with you.
Indoctrination Funnel Final Principles
How do you get prospects from warm to hot? I’ve given you the first key principles or steps to building a reliable indoctrination funnel in my last post. By now, you’re close to getting them burning with the desire to buy. But there are two more principles that round up the indoctrination funnel. Let’s find out how to turn up the heat even more and get your ideal clients on board.
Setting Up an Indoctrination Funnel
You better be warming up your prospects! Because these days, both ad and chat traffic are unreliable – it’s too cold to generate amazing sales. So, if you don’t want a high dropout rate, it’s time to turn up the thermostat. How do you do it? Easy. You set up an indoctrination or leakproof funnel.The following three principles I’ll share with you will make it happen. Let’s see how you can turn up the heat and get your prospects in a cosy buying mood.
Warm vs. Cold Traffic
The idea of starting your first conversation with a prospect… It’s exciting! But the reality? Your first interaction with prospects is usually cold.
Play to Significance

Humans are fascinating creatures.
We all seek significance.
And none more so than a potential future client signing up to your next event.
Last time I shared with you the importance of having a VIP bump page in your event funnel.
Today, let’s get our hands dirty with the page itself.
The VIP Bump

Someone has just registered for your event. Now what?
Your Sales Page Sucks

Your event sales page sucks.
Sorry, but it does (I’m actually not sorry, I just wanted your attention).
And here’s why…
You’re not a funnel hacker.
And it’s likely you have zero experience designing a funnel (let alone a highly converting one).
So let’s break it down step by step to make sure your funnel is tight.
Funnel Hacks

If you’re serious about filling your event with red hot, ready to buy leads…
Then you need a killer event funnel.
There’s an art and science to this, so listen up cowgirl… this is important!